Or so ANZ boldly pronounce at the top of their latest paper spam.

Have the repeaters of that delusion ever been into a book shop? There are scores of manuals on motherhood. When coined the phase was accurate and insightful, now it’s borderline ignorant. If you want to be a better parent then read the manual. Instinct, you must be kidding ANZ.

If you want one tip then speak to your kids as you’d like them to speak to others and like you wish to be spoken to. As someone said do unto others as you’d have them do unto you.

http://www.amazon.com/Great-Books-on-Motherhood/lm/R28J31B1N9VGTK

The first sentence, after the bold pronouncement that there are no manuals for motherhood, finally puts to bed learned vs innate arguments. According to the ANZ instinct is the answer. If only they were right, but sadly they’re way off base. I struggle to give instinct 20%.  We are programmed from birth. Everything we learn from observation, education, interactions and so on alters our learned behaviour and our perception.

Come on ANZ stop permeating myths throughout our society for the sake of your marketing.

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